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Abstract
ABSTRAK
Aktivitas olah pikir rasio manusia dapat menghasilkan karya kreatif dan inovatif. Di era industri 4.0 dan society 5.0, bisnis telah berubah. Lahirnya perusahaan startup di Indonesia seperti gojek, bukalapak, dan ruang guru telah membukakan mata kita bahwa bisnis era sekarang tidak perlu memiliki produk, namun dapat eksis dan memiliki kapitalisasi yang tinggi. Sebagai perusahaan rintisan yang masih dalam penelitian dan pengembangan juga mencari pasar, perlu dukungan dari kekayaan intelektual diantaranya adalah hak cipta, merek dan paten. Program aplikasi yang digunakan oleh perusahaan startup perlu mendapatkan perlindungan hak cipta. Melalui sistem deklaratif negative memungkinkan program aplikasi ini mendapat perlindungan hukum sejak pertama kali dipublikasikan dan pendaftaran berfungsi sebagai alat bukti hak. Sepanjang memenuhi syarat keaslian dan telah berwujud maka karya cipta tersebut mendapat perlindungan hak cipta. Merek memberi perlindungan kepada bisnis startup sehingga merek yang digunakan mampu menjadi pembeda dengan kompetitornya, sarana promosi, jaminan kualitas serta informasi asal usul bisnis startup. Teknologi yang dikembangkan oleh perusahaan bisnis startup perlu mendapat perlindungan paten sehingga terlindungi dari tindakan pihak lain dalam klaim dan penggunaan yang merugikan pelaku bisnis startup. Guna mendapatkan perlindungan merek dan paten, pelaku bisnis startup perlu melakukan langkah pendaftaran ke Direktorat Jenderal Kekayaan Intelektual karena merek dan paten menganut sistem konstitutif.
Kata kunci: inovatif; intelektual; karya; kreatif; rintisan.
ABSTRACT
Human ratio thinking activities can produce creative and innovative work. In the era of industry 4.0 and society 5.0, business has changed. The emergence of startup companies in Indonesia such as gojek, Bukalapak, and teachers' room has opened our eyes that today's businesses do not need to have a product, but can exist and have high capitalization. As a startup company that is still in research and development and is also looking for a market, it needs support from intellectual property, including copyrights, brands and patents. Application programs used by startup companies need copyright protection. Through a negative declarative system, this application program allows legal protection since it was first published and registration serves as proof of rights. As long as it meets the original requirements and is tangible, the copyrighted work is protected by copyright. Brands provide protection to startup businesses so that the brand used can be a differentiator with its competitors, a means of promotion, quality assurance and information on the origins of the startup business. Technologies developed by startup business companies need patent protection so that they are protected from the actions of other parties in claims and uses that are detrimental to startup businesses. In order to obtain trademark and patent protection, startup businesses need to register at the Directorate General of Intellectual Property because trademarks and patents adhere to a constitutive system.
Keywords: creative; innovative; intellectual; pilot; work.
Keywords
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References
- Buku-Buku:
- Agus Sardjono, Membumikan HKI di Indonesia, Nuansa Aulia, Bandung ,2009.
- Ahmad M. Ramli, Cyber Law dan HAKI Dalam Sistem Hukum Indonesia, Refika Aditama, bandung, 2010.
- Danrivanto Budhijanto, Cyber Law dan Revolusi Industri 4.0, Logoz Publishing, Bandung, 2019.
- Departemen Pendidikan Nasional, Kamus Besar Bahasa Indonesia, Balai Pustaka, 2007.
- Sudaryat, Sudjana dan Rika Ratna Permata, Hukum Kekayaan Intelektual, Cakupan dan Prinsip Dasar, Global Sinergi Indonesia, Bandung, 2019.
- Tim Lindsey, et.al, Hak Kekayaan Intelektual Suatu Pengantar, Bandung: Alumni, 2003.
- Tomi Suryo Utomo, Hak Kekayaan Intelektual (HKI) di Era Global, Sebuah Kajian Kontemporer, Graha Ilmu, Yogyakarta, 2010.
- Peraturan Perundang-Undangan
- Undang-Undang No.28 Tahun 2014 Tentang Hak Cipta
- Undang-Undang No.20 Tahun 2016 Tentang Merek dan Indikasi Geografis
References
Buku-Buku:
Agus Sardjono, Membumikan HKI di Indonesia, Nuansa Aulia, Bandung ,2009.
Ahmad M. Ramli, Cyber Law dan HAKI Dalam Sistem Hukum Indonesia, Refika Aditama, bandung, 2010.
Danrivanto Budhijanto, Cyber Law dan Revolusi Industri 4.0, Logoz Publishing, Bandung, 2019.
Departemen Pendidikan Nasional, Kamus Besar Bahasa Indonesia, Balai Pustaka, 2007.
Sudaryat, Sudjana dan Rika Ratna Permata, Hukum Kekayaan Intelektual, Cakupan dan Prinsip Dasar, Global Sinergi Indonesia, Bandung, 2019.
Tim Lindsey, et.al, Hak Kekayaan Intelektual Suatu Pengantar, Bandung: Alumni, 2003.
Tomi Suryo Utomo, Hak Kekayaan Intelektual (HKI) di Era Global, Sebuah Kajian Kontemporer, Graha Ilmu, Yogyakarta, 2010.
Peraturan Perundang-Undangan
Undang-Undang No.28 Tahun 2014 Tentang Hak Cipta
Undang-Undang No.20 Tahun 2016 Tentang Merek dan Indikasi Geografis